What is your favorite memory of your father? How would you describe your father in one word? What lessons has your father taught you over the years? These, and other poignant and light-hearted questions are at the heart of the new YouTube video, “Thank Heaven for Fathers.”
Radiant, a values-based content provider owned by Boncom, will premiere the thought-provoking message for Father’s Day starting June 12, 2014. “Thank Heaven for Fathers” will inspire viewers to reflect on the importance of father figures—from their own father to Our Heavenly Father—in their lives and in society as a whole.
“There’s never been a greater need for good fathers,” Brandon Burton, the president of Boncom, explained. “Fathers play a unique, vital role in shaping, protecting and caring for children, families and communities. This video helps give dimension and context to all that fathers have done and continue to do for us.”
Radiant hopes that by sharing the video and their memories using the hashtag #FathersDay, social media users will help promote and celebrate the time-honored values of fatherhood, family, and faith.